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Ride-Hailing Excel Financial Model
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This Financial Model is specially designed for the Ride-hailing Startups or SMES who are seeking financial projections for their Ride-hailing business. The excel model also calculates the commissions to be paid to the app drivers. The model’s objective is to provide a key financial planning tool to support investment based on a solid financial plan and allow investors and founders to obtain a deep understanding of how the economics of their ride hailing businesses work. The Excel model template provides monthly and yearly projections for five years. The financial model can serve as a basis for a business plan.

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Ride-Hailing Excel Financial Model

The Ride-Hailing Excel Financial Model is specially designed for Ride-Hailing Startups or SME’s who are seeking financial projections for their businesses.


This Ride-Hailing Financial Model includes,

1. Users Acquisitions
2. Facebook and Referral programs Analysis
3. Cost details
4. Start-up Cost Analysis
5. CAC/ CLV Analysis
6. Income Statement
7. Dashboard

Startup Cost

This is very crucial information for a Ride-Hailing business. Here, you can calculate the funds coming from investors and private channels.

Number of Users

This driver shows how many users are coming from online channels such as Facebook, Twitter, etc. In addition, you can check the number of users coming from traditional mediums.

Profit & Loss Statement

An income statement helps in estimating a figure for the company, based on the provided data. It consists of two sections, Revenue, and Expenses. For revenue, you can find accounts such as new customers, services provided per month, churn rate, etc. These account names are general and may be changed depending on the SaaS business and its nature.


CLV is the customer lifetime value, and CAV is the customer acquisition cost. CLV is an essential driver for any SaaS company because it shows the amount of revenue a customer can generate over the course of the business relationship. Furthermore, CAV and CLV are closely monitored, and their ratio indicates the amount of revenue generated by a single customer against the cost of acquiring that customer. In CAV, you can add different costs based on your specific business.


In this Ride-Hailing financial model consists of NPV & IRR calculations, which are essential in finding out the project viability. Investors usually look at NPV and IRR in order to calculate the feasibility of a project. Two similar projects are compared and the one yielding the most profit is selected by the investors. The cost of capital is the required rate of return, which is needed in order to persuade investors. Our excel model has linked cells which make the whole process easier. You can add the data for the next five years and calculate the NPV and ROI of the SaaS startup.

Cost Details

Cost details are the tab that will be filled earliest. Your profit & loss statement tab is linked with the cost detail tab, and any changes you make in the input cell (colored) will automatically change the linked cells of the profit & loss statement. This model provides ease in terms of being time effective and accurate.

Online Campaign

This is the last tab of the SaaS excel financial model. This tab includes the cost from campaigns such as Facebook or Twitter. You can change the medium of the campaign depending on your requirements. This tab will provide you with the total advertising cost per month and also per user. The input cells in this tab are impression % on population, % download expected, and cost per.

Facebook click

Moreover, you can change the expected growth rate based on your projections. This way, you can provide the cost of campaigns in the best way possible.


The first tab in this financial model is the Dashboard. This is creating illustrations for key indicators such as MMR, Startup Cost Analysis, and Cashflow Analysis. These illustrations are in the form of different charts and graphs.

This Product Includes: 1 Excel File

Oak Business Consultant also offers customized Financial Models.

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An Oak Business Consultants Provides Various Financial Model Templates; each industry model has unique revenue and input assumptions based on the industry nature and operation requirement. We have dug into almost every industry and have built 100+ models for every specific niche market.

For Example; a website has a general base model for e-commerce business and several other businesses that come under the E-commerce industry like Online Clothing Business and Online Toy Store, etc.

The pre-built financial models are made to help an entrepreneur, by giving them financial projections for their business. These models provide a prebuilt detail and structure to those who have a similar business revenue model as already available on the website. However, if you have a business model which is unique and have several different revenue streams. Therefore, you need Buy Customization Plans financial model services where you can avail of modeling services as per your business nature and operation requirements. 

All pre-built models are Comprehensive and dynamic, designed by expert professionals by considering all the elements any business requires while computing the financial feasibility of the business. The financial model template will provide the assistance to compute the startup summary, detailed monthly and yearly profit and loss statement, balance sheet, cash flow Analysis, and Break-Even Output summary. The template also has project evaluation reports and diagnostic sheets which will allow you to determine the company’s performance in a specified period of time. Moreover, a visual representation of these reports is compiled on a dashboard to make a convenient report overview for the user.

The models will be in Microsoft Excel file format, and they are immediately available for download after making the purchase. A model can redownload at any time in the future from the same account.

The optimal way to use the model is to familiarize yourself first with how the model is linked and structured. There are already detailed instructions on howdetailed how to use the description mentioned under each product profile.

Moreover, then start with the input sheet with the most important assumptions, and start filling in the inputs as per your business information which is clearly labeled and formatted in a pink color cell. For Example; If your region tax rate is 25% so fill it under the tax field, which is already highlighted so then a model will automatically compute all related calculations. The same procedure will go with all operating and variable cost sections, which are mentioned in the model.

Next comes the revenue-related input; then go through the inputs around growth rate, churn rate, prices, and cost of sales, etc. These inputs will be changed from industry to industry; however, the basic structure is the same.

So far, you’ll get basic forecast reports, and now it comes down to looking at the Summary and Key Reports sheet(s) to see if the estimation makes logic: net income, gross margin and net cash flow, etc. Refine and iterates the inputs until you get a final result that makes sense for your business and your industry.

The Financial models are in xls. File format. We would recommend to use Excel or Google Sheets to develop and edit financial models. In practice, We use Excel to build and edit models and Google Sheets to share with clients. Because Excel is usually a faster software for building and designing with so many features, however, Google Sheets can make it convenient for sharing models with the user.

Our models can be used in both Excel and Google Sheets interchangeably; simply upload the Microsoft Excel model template into Google Sheets, and everything will be ready to go.

Undoubtedly Yes! All formulas’ cells and sheets are completely editable and open. Therefore, you can edit anything as per your requirement. But, you must need to consider the cell linkage first before making any change.

How to Edit the Mode?

All peach Areas are your INPUT CELLS. Please fill the PEACH AREA as per your Business situation. All WHITE and COLORED CELLS are CALCULATED and LINKED CELLS.

The Model is easy to use, dynamic and Transparent. We did not use complex formulas to build the Pre-built Financial Model or Financial Template.

Yes, We provide Half an Hour of free consultancy. We help you to explain

  • The flow of Pre- Built Financial Model
  • Explain Financial Terminology
  • Explain How the Pre-built Financial Model work.

You can fix a meeting time with our Expert Financial Consultant and avail yourself of this opportunity to have one to one call with him/her.

Same as we have several industry-wise Financial Models such as
Automotive Business
8 Products
10 Products
4 Products
15 Products
12 Products
Real Estate
12 Products
21 Products
62 Products
32 Products

By selecting the right model, analyze your industry first and decide under which category you’re business is falling in.


For More Detail, visit our Financial Model Template Shop 

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